DCA, is all about B2B demand creation, therefore delivering lead generation and appointment setting telemarketing campaigns with either a tactical or strategic objective is our focus.
Tactical Demand Creation Telemarketing:
You need your sales team out selling, and have a short term requirement to boost your lead pipeline. DCA can design and deliver tactical campaigns that will deliver against your short term objectives, ensuing that the performance of your sales team can be maximised.
Strategic Demand Creation Telemarketing:
You have an ongoing requirement to generate opportunity for your sales team. This requirement entails both generating a short term pipeline of opportunity for you or your team to manage, alongside a longer term requirement to maintain that pipeline by nurturing and developing the opportunity within it. DCA are able to successfully design and deliver B2B telemarketing campaigns that will meet your strategic objectives, whilst giving you increased visibility of your opportunity pipeline.
List Building:
If you don’t know your target contacts, how can you successfully sell or market to them? DCA List Building services can assist you in identifying the right business contacts to target, build contact sets and where applicable generate specific segmentation information.
Profiling:
Profiling can mean many things to many people, ranging from just identifying key target contacts to the production of full organisational charts linked in with key business intelligence i.e. decision-making process, business systems, future plans etc. DCA work with you to assess the business requirements and will develop profiling programmes to ensure that those requirements are addressed.
Data Brokerage:
Good quality data is incredibly hard to find. DCA have relationships with a number of the major data providers and brokers, therefore enabling us to find data that can support the campaigns we undertake. Ask DCA to source data on your behalf, and it could save you hours of chasing database vendors yourself!
Contact DCA for further details on the process that supports these campaigns, and how they can deliver additional value to your business.